AI Insights · Timothy · July 2025
Top Art Games Performance on Unified Platform in the US, Q2 2025
Explore the performance trends of the top 5 art games in the US during Q2 2025, with insights on downloads, revenue, and active users from Sensor Tower.
The second quarter of 2025 saw notable performance trends among the top art games on a unified platform in the United States. Here's a closer look at their weekly downloads, revenue, and active users.
Color by Number: Coloring Games from Wildlife Studios experienced a consistent rise in weekly revenue, culminating at approximately $134.7K by mid-June. Weekly downloads peaked at 172K in early May, while active users increased significantly from 352.8K to 769.9K over the quarter.
Color Pop AI - Coloring Book by MWM maintained a steady revenue stream, reaching around $213.1K in early June. Downloads varied, with a high of 109.2K in mid-April. Active users showed fluctuations, peaking at 459.5K in late May.
Happy Color by Numbers Game from X-Flow had modest revenue changes, around $7.3K by the end of the quarter. Downloads increased to 94.9K at the end of June, and active users remained high, starting at 4.03M and ending at 3.21M.
Zen Color - Color By Number by Oakever Games had stable revenue, with slight fluctuations around $8.6K in early June. Downloads saw a peak of 82K at the start of the quarter, while active users declined from 1.44M to 1.09M by the end.
Phone Case DIY by Crazy Labs, despite no revenue, had a steady download trend, peaking at 62.5K in mid-June. Active users increased from 301.2K to 483.2K throughout the quarter.
These insights are derived from Sensor Tower data, where more in-depth analysis can be found.
